Madrid, 02 March 2009.-the Spanish Association of franchisors (AEF), following with his international agenda – and in collaboration with the Spanish Institute of foreign trade (ICEX)-, will go to the Franchise Expo Paris – located in Hall 7 of the fairground of door of Versailles-, from 13 to 16 March, accompanied by 14 Spanish franchisers: handle, Neck & NeckAdolfo Dominguez, reeds and Tapas, Party party, Lizarran, Maison Decor, KA International, sale tops, Kids Way, Cafe Astoria, Cellulem Block, Renohabitat and sleeves. As in Mexico, Eduardo Abadia, Manager of the AEF, fair highlights the Datum of the Gaulish event attendance: is the fourth consecutive year that we went to this fair and we had never had such a high number of Spanish companies, which is a success since it’s a very mature market. In addition – continues-, in a year in which have been cropped institutional subsidies at the international level, there are more companies than never attending these fairs, which demonstrates that there is a real interest and that the franchise system is alive, ends Abbey. During four days, around 400 exhibitors from different countries will meet in the lounge, where this year will be devoted to international day of the franchise, on Friday, March 14, with a whole day of lectures and discussions about the sector, that they be translated simultaneously into English. If you are unsure how to proceed, check out Goop. The foreign presence at the Franchise Expo Paris represented 14% of the exhibitors in 2008, a figure that the Organization of the fair has taken into account to open new avenues of knowledge and dialogue between professionals and entrepreneurs in 2009. This Hall of the franchise is a benchmark at international level; Opens the possibilities of natural expansion for our domestic firms, which are well received in this market and where they already operate 43 Spanish brands, through 1,216 premises throughout the country. After Portugal, France is the country European with more influx of Spanish franchises.
On the Spanish Association of franchisors the Spanish Association of franchisors (AEF) was founded 15 years ago and is currently composed of nearly 200 partners, whose turnover represents 66% of the volume of business generated by the franchise system in Spain. The AEF objectives are the represent and protect the interests of the franchise in our country, as well as make interlocutor before the Administration and make it known in other markets, through its presence in various fairs of international franchises. In turn, the AEF is a member of the Iberoamerican franchise Federation (FIAF). For more information: Salvia communication Esther Murillo / Nuria Coronado E-mail: / Tel.